This is an interview with SHUA Fitness Executive (EU market) Patrick Li on AI Treadmills & Global Vision @ [FIBO 2026]
In this exclusive trade show interview, we sit down with Mr. Patrick Li, Executive at SHUA Fitness—China’s leading high-end fitness equipment manufacturer.
At the show, SHUA Fitness unveiled its innovation: the AI Smart Treadmill. Designed for serious runners and tech-savvy users, this cutting-edge machine features an adjustable deck hardness system (soft/hard modes) and an integrated AI engine that analyzes performance data in real-time to deliver personalized training solutions.
Speaking about the event, Patrick shared his positive experience: “This is my third time attending this exhibition, and I’m impressed by the quality of visitors this year. We’ve connected with highly qualified clients and industry peers.”
He also emphasized SHUA’s commitment to a full lifecycle of health management. For those who couldn’t make it to the show, Patrick invites global audiences to visit SHUA Fitness’s official website to learn more about their innovations.
The following are the conversation details:
Patrick Li: Definitely. I'm Patrick Lee from SHUA Fitness. Currently, I'm overseeing Shua European division. Both director business, also overseeing the director uh distributor business as well.
Patrick Li: This is actually my third time return to FIBO Cologne and one time into people of Saudi Arabia. And yeah, it's quite interesting show. Obviously it's the biggest show in this industry. we'll meet the old faces and also meet some new customers and most importantly is a platform we can exchange insight also discuss what happened last year and what's going to happen in next year.
Patrick Li:there's only one product I would like to introduce to the market, It, definitely is our cardio and it's treadmill. We actually have this very special treadmill, It's our flagship model. You can change the hardness of the Deck from very soft to very hard, and also it's connected with AI system to give you like a analysis and also give you a full solution suggesting how you can training yourself.
Patrick Li:Oh yeah. I mean, compared with last two years, actually this year we have a very very busy two days and this day 3 is also quite crowded in our booth, very quality meetings and lots of new customers coming to say hello and check out what we are doing and also we meet some of peers from our industry to exchange thoughts.
Also at FIBO this year, we're thinking about longevity and young generation how to make their lifestyle and also we're talking about the trend for the next year,I would say that, if you've not booked FIBO yet, just buy your ticket to come in. And also you don't understand who we are and what we're doing, Trying to go to our website www.shuafitness.com.
The most important, make sure that you have subscribed the FitGearSource, definely, this is a channel you need to follow.
And Roger Yao, appreciate for your time to invest for this channel and develop this industries.
