Precor and Peloton Unveil Groundbreaking Commercial Fitness Line at FIBO 2026, Targeting B2B Gym Market

Shuhua Sports Co., Ltd.
Peloton bike
Peloton bike

The integrated Commercial Business Unit makes its most significant international debut, signaling ’s transformative expansion beyond at-home fitness.

COLOGNE, Germany, April 16, 2026 — | Peloton today unveiled its Commercial Business Unit (CBU) and its first two commercial-grade products at FIBO 2026, the world’s largest international fitness trade show, held April 16–19 in Cologne, Germany. The debut marks the most significant public milestone for the integrated business unit, introducing the Peloton Commercial Bike and Peloton Commercial Treadmill — purpose-built for high-traffic gym environments and designed to deliver Peloton’s iconic instructor-led content experience in shared fitness spaces. Global availability is targeted for autumn 2026.

The two inaugural products represent the first releases in Peloton’s Commercial Series, an entirely new category of connected cardio equipment engineered by Precor for operators — including commercial gym chains, luxury hotels, university fitness centers, and corporate wellness facilities. Both machines are built to withstand more than eight hours of daily use, drawing on Precor’s four decades of hardware engineering. Peloton’s software platform has been re-optimized for shared environments, offering both free in-facility member accounts and a login-free access mode that allows gym members to browse a curated catalog of Peloton classes without a personal subscription.

The Commercial Business Unit was formally established in 2025, consolidating Precor and Peloton for Business into a unified entity that leverages the complementary strengths of both brands. Precor brings a commercial distribution network spanning more than 60 countries and longstanding relationships with major operators including Hyatt and Hilton, while Peloton contributes its content library, connected fitness technology, and one of the most recognizable consumer fitness brands in the world. In Peloton’s most recently reported fiscal quarter, the CBU segment delivered 10% revenue growth year-over-year — outperforming the company’s overall product sales, which declined approximately 3% in the same period.

“This is a pivotal moment — we’re combining Precor’s commercial engineering and global reach with Peloton’s content and connected experience, purpose-built for operators,” said Ean Reves, President of Precor and General Manager of Peloton’s Commercial Business Unit. “It’s a win for our customers, their members, and the industry.”

Peloton CEO Peter Stern underscored the demand signal that accelerated the company’s B2B strategy. “Over the past year, I’ve had the chance to speak with CEOs of gyms, fitness operators, and large chains. Their members are asking for the same brand — ‘find a way to get me on a Peloton,'” Stern said. “We’re now simply giving gym-goers a better experience on Bikes and Treads, as operators see fit.”

FIBO 2026 marks the CBU’s largest international platform to date, following earlier previews at the HFA Show in San Diego in March 2026 and NIRSA 2026 in April. The Cologne showcase gives European gym operators their first opportunity to directly interact with the Commercial Series hardware ahead of the autumn 2026 shipment window. Full global market availability is projected for early 2027, with initial launch markets including the United States, United Kingdom, Canada, Germany, Australia, and Austria.

Alongside the Commercial Series debut, Precor is also showcasing several new strength training additions at FIBO, including the Discovery GHD Bench, Discovery Decline Chest Press, and Resolute Strength Inner/Outer Thigh machines, expanding the breadth of its commercial product portfolio. A next-generation evolution of the company’s Glutebuilder line is also being previewed, featuring an upgraded pin-selector design replacing the traditional plate-loaded format for faster adjustability on the gym floor.

The launch positions Precor | Peloton as a direct challenger to established commercial fitness equipment manufacturers — including Life Fitness, Technogym, and Matrix — by introducing a differentiated value proposition: gym-grade durability combined with a premium connected content experience that operators cannot replicate with conventional hardware alone.

About Peloton

Peloton Interactive, Inc. (NASDAQ: PTON) is the world’s largest interactive fitness platform, providing Members with expert instruction and immersive workouts through its connected fitness equipment and digital subscription service. Peloton acquired Precor in 2021, adding a leading commercial fitness hardware brand and global operator network to its portfolio. For more information, visit www.onepeloton.com.

About Precor

Precor, a Peloton company, is a leading manufacturer of premium commercial fitness equipment with over 40 years of engineering expertise. Precor products are trusted by health clubs, hotels, university recreation centers, and corporate fitness facilities in more than 60 countries worldwide. Precor serves as the operational foundation of Peloton’s Commercial Business Unit. For more information, visit www.precor.com.


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