Industry Pulse
June 22, 2026 · 17:37

Former Planet Fitness long-time CEO Chris Rondeau has officially invested in Absolute Recomp (AR) and joined as a partner, board member, and chief growth officer. AR was founded by 28-year-old Nabil Saeed in Dallas-Fort Worth and is positioned as a “pure-strength premium gym” built specifically for experienced lifters. It currently has 5 locations, with each gym ranging from 35,000 to 65,000 square feet, and is fully equipped with top-tier strength machines from Watson, Arsenal, Panatta, Rogers, New Tech, and others, including 120 leg machines and 30 glute/hip machines. Membership fees are $65–80 per month, and female membership has grown from 30% at opening to 43–45%. The company plans to open 4 new locations in 2026 and 10–15 the year after, with joint venture projects underway in Colorado and Illinois. Rondeau describes AR as the “reverse Planet Fitness” — while PLNT targets beginners with a beginner-friendly entry market, AR serves heavy users among Gen Z whose “training hunger far exceeds that of millennials.”

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