Chinese fitness equipment manufacturing giant Impulse announced that its wholly-owned subsidiary Hainan Impulse has successfully acquired the land use rights for a 66,700-square-meter state-owned land parcel in Haikou through an auction, with a total transaction value of CNY 44.75 million.

The acquired land will be used for the construction of the Hainan Impulse Smart Sports Industrial Park project. The initiative aims to align with relevant industrial policy directions, strengthen the company’s competitiveness in the field of intelligent fitness and wellness equipment, better meet market demand, and develop new sources of profit growth.