Starts in 19 days Riyadh Active Industry 2026 – Health, Fitness & Wellness Tradeshow

📅 5–7 February 2026

📍 Riyadh Front Exhibition & Conference Center, Riyadh, Saudi Arabia

Venue Address: Riyadh Front Exhibition & Conference Center – Gate 1, Roshn Front, Riyadh, Saudi Arabia

📌 Event Overview

Riyadh Active Industry 2026 is Saudi Arabia’s leading international health, fitness and wellness trade exhibition, bringing together global brands, industry professionals, buyers, distributors, and innovators in the sector. The event is aligned with Saudi Vision 2030, supporting the Kingdom’s mission to grow its fitness and wellness industries and cultivate a healthier, more active society.

Organised by IEG Arabia, this is the second edition of the Riyadh Active Industry, following a successful launch in 2025 that featured major industry names and attracted thousands of visitors.

🎯 Focus & Purpose

This event aims to provide a business-centric platform for showcasing the latest products, services and innovations in the global health, fitness and wellness markets. Key purposes include:

• Exhibition of products and services from leading fitness, wellness and health brands
• Business matchmaking and networking between buyers, distributors, investors and exhibitors
• Knowledge sharing on market trends and industry developments
• Supporting brand expansion into the Saudi and GCC markets

👥 Target Audience

The Riyadh Active Industry event is designed for:

• Fitness, wellness and health industry professionals
• Brand representatives and product manufacturers
• Retailers, buyers and distributors from the Middle East and global markets
• Investors and business development decision-makers
• Fitness technology, apparel, equipment and nutrition suppliers

🧠 Event Highlights

• International Exhibition:

Featuring 150+ leading brands and a wide range of products, services and innovations in health, fitness, wellness, equipment, apparel, nutrition and technology.

• Business & Networking Functions:

Includes VIP buyer lounges, speed networking, B2B matchmaking and dedicated sessions designed to connect brands with strategic partners and buyers.

• Industry Forums and Talks:

Panels and discussions featuring sector leaders addressing trends, opportunities and insights for growth in the Saudi and wider GCC fitness markets.

📈 Growth & Strategic Value

Riyadh Active Industry is part of a broader set of fitness and wellness events in Saudi Arabia, often held alongside the Riyadh Muscle Show and Riyadh Active Exhibition, which together form a comprehensive platform for industry engagement. The 2026 edition expands to a three-day format, signifying strong growth and strategic importance within the region’s health and fitness ecosystem