From November 5 to 10, 2025, the 8th China International Import Expo (CIIE) will open grandly in Shanghai. As a leading enterprise in sports and health technology, Johnson Health Tech will make its fourth appearance at the Expo. This year’s participation not only marks the company’s 50th anniversary milestone, but also highlights the theme “AI Weight Management: A New Era”, focusing on the integration of AI and IoT for a new home fitness ecosystem, showcasing cutting-edge global innovations in fitness technology.

50 Years of Expertise: From “Manufacturing” to “Smart Manufacturing”

Since its founding in 1975, Johnson Health Tech has grown from a manufacturer specializing in fitness equipment into a global health technology group with businesses covering home fitness, commercial fitness, rehabilitation, and healthy dining.

Throughout its 50-year journey, Johnson has remained committed to its corporate philosophy of “Health, Value, and Sharing”, continuously advancing health-focused technologies. The group owns several internationally recognized brands — including MATRIX, VISION, BOWFLEX, HORIZON, SCHWINN, and massage brand FUJIIRYOKI, as well as the fitness app JRNY. Over the decades, Johnson has launched thousands of fitness and wellness products catering to diverse user needs, with a global presence in more than 80 countries and regions, earning trust and recognition from consumers worldwide.

Since its debut at the 5th CIIE, Johnson has leveraged this national-level platform for three consecutive years, achieving over RMB 1.8 billion in intended contract value, fully demonstrating its innovation strength and international cooperation potential in fitness technology.

Embracing the “Year of Weight Management”:

AI Fitness Ecosystem Redefines the Home Training Experience

In response to China’s national “Year of Weight Management” initiative, Johnson Health Tech will center its CIIE exhibition around the theme “AI + IoT: The New Home Fitness Ecosystem”, presenting multiple intelligent products that integrate cutting-edge technologies to empower health management and redefine the home fitness experience.

This year, Johnson will expand its booth area to 600 square meters, its largest presence to date. The booth will be designed as an immersive “AI + Health Management” experience space, connecting five functional modules — Body Assessment, AI Health Consultation (Fitness Plan), Scientific Training, Recovery, and Nutrition — to form a complete closed-loop health management system.

This approach transforms “home fitness” from simple equipment use into an intelligent, personalized, and scenario-based solution. By creating a tangible “health loop” experience, visitors can directly feel the transformation brought by AI and IoT technologies, helping to promote proactive health awareness and healthy lifestyles, and contributing to the goals of “Healthy China 2030.”

Global Product Launches: Showcasing Technological Integration and Core Competence

At the CIIE Innovation Release event, Johnson Health Tech will unveil several high-tech fitness and wellness products, showcasing its strength in combining hardware innovation with digital ecosystems.

Among them, the BOWFLEX brand — one of Johnson’s major focuses — will once again attract industry attention. Founded in 1986, BOWFLEX has long been recognized for its PowerRod® technology and efficient home fitness solutions. Now, as a core brand under Johnson, BOWFLEX plays a key role in enhancing the company’s home fitness portfolio.

These global product launches mark a major step in realizing the concept of “AI + IoT Home Fitness Ecosystem”, demonstrating how technological integration can support the “Healthy China 2030” strategy and provide Chinese users with smarter, more efficient home fitness solutions.

Deepening Commitment to China:

From Exhibits to Products, from Products to Ecosystems

For Johnson, the CIIE is more than just a showcase — it is an important platform for localization and long-term market engagement in China. From its first appearance in 2022 to its fourth participation in 2025, Johnson has vividly illustrated China’s development momentum — turning exhibits into products, products into best-sellers, and best-sellers into integrated ecosystems.

Looking ahead, Johnson Health Tech will continue to build on its 50 years of craftsmanship and innovation, harnessing AI, IoT, and health management technologies to inject new vitality into the “Healthy China 2030” initiative and empower more families to embrace the era of smart, healthy living.