Starts in 86 days IWF Shanghai & CIST 2026
Event Details
IWF &CIST Introduction
The IWF SHANGHAI 2026 — formally the 13th China (Shanghai) International Health, Wellness & Fitness Expo — will take place from March 13 to March 15, 2026 at the Shanghai World Expo Exhibition & Convention Center / Shanghai New International Expo Center (SNIEC) (No. 1099 Guozhan Road, Pudong New Area, Shanghai, China). (ciwf.com.cn)
As a flagship event in Asia’s fitness-and-wellness arena, IWF SHANGHAI aims to build a cutting-edge global business platform under the theme “Grand Sports + Grand Health”, integrating digital, fitness, wellness, equipment and service ecosystems.
Key Information
- Exhibition Area: approximately 80,000 m².
- Exhibitors: over 1,200+ brands expected to participate.
- Visitors: projected audience of 60,000+ professionals.
Exhibiting Scope:
wide-ranging segments including commercial & home fitness equipment, youth sports education, club support systems, rehabilitation & recovery equipment, water-sport facilities, nutrition & health products, wearable smart devices, and sports service platforms.
Focus & Trends:
the show emphasises digitalisation, immersive fitness experiences (VR/AR/metaverse), smart connected wearables, and international trade matchmaking (especially OEM/ODM foreign trade pavilions). (ciwf.com.cn)
Why It Matters (from a Trade & Industry Perspective)
For professionals in the fitness equipment, wellness solutions and health-tech sectors — as you are — IWF SHANGHAI 2026 represents a strategic event for several reasons:
It serves as a trade-gateway to China’s fitness & wellness market, especially the dynamic Yangtze River Delta region, which is a centre for manufacturing, export and innovation. (tradefairdates.com)
The emphasis on foreign OEM/ODM trade pavilions and B2B matchmaking offers direct access to export-oriented Chinese manufacturers, enabling international procurement, brand partnership and supply-chain scouting.
The integration of digital fitness, smart wearables and immersive experiences aligns with global industry trends — meaning exhibitors and visitors can tap into innovation insights, product launches and market-trend intelligence.
The large scale of expected exhibitor/visitor participation and the broad product scope make the show a valuable venue for networking, benchmarking, and strategic market positioning in Asia and beyond.